I led visual design and social media strategy for Forme, a functional apparel brand, creating a premium tech-focused brand identity that increased follower engagement and conversion rates.

I designed and built our email component library to enhance cross-device user experience and cut design costs.

A collection of visual design and marketing campaigns of Jurlique, the top-tier French skincare brand.

I designed a conversion-focused landing page that increased click-through rates for tapouts' online coaching sessions.

Designed a redemption process enabling customers to earn cashback by using Citibank points for travel bookings on KKday.

Graphic and motion advertising projects I have contributed to at the digital advertising agency.

I was the lead visual and content designer for a leading professional haircare brand in Japan. I also managed editing and photography.

I streamlined our B2B billing process, cutting down the time it takes to complete billing tasks by 60%.

A collection of visual design and marketing campaigns for the Howard Plaza Hotel Taipei, the largest five-star hotel chain in Taiwan.

I co-created a versatile and solid icon system from scratch to enhance team collaboration and establish a uniform language across the product.