The Howard Plaza Hotel

The Howard Plaza Hotel Group is the largest five-star hotel chain in Taiwan. The brand's style embodies the subtleties of the East, delving deep into the essence of Taiwanese culture. This project, commissioned by the flagship store, the Howard Plaza Hotel Taipei, involves brand packaging, digital advertising, and social media management.

Duration
2020-2021
What I did
Visual design, social marketing strategy, motion design, video editing

Overview

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Objectives

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Role & Deliverables

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Challenges

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Outcome and Impact

Design Process

Key Visuals
Social Media